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ar lena richardson's Deeper than the Game        Spirit Quest Radio Network every Friday @6pm central ~  show archives  ~

  

  "Previous and Upcoming Guests"                                                                                       

                                                        
John Haines author In Search of Simplicity

Irvin L. Smith dealer Second Chance Motors

Hassan Raheem Artiste - founder We Are Creative People

 John Thomas Wills  - author Just a Season

Allen-Patricia Britten - playwright, novelist, and singer "Mama"s Place"

Joe King - retired NFL player, business professional, and musician

Abner Haynes - pro football pioneer and legend

Ricky Telford talent management and former NFL player

Did you know that there is a 10-step system for getting on Oprah? 

    
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    I know this may seem impossible for ordinary mortals, but once you know the behind-the-scenes inside scoop on how the top talk show in the country works, it's not as mysterious as it seems. Many people who have appeared on Oprah have seen their businesses boom, become millionaires or best-selling authors--sometimes overnight. And it can do the same for you! 

    Get complimentary details, chapter excerpts and a table of contents at: 10 Steps Oprah

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"Why Do So Many NFL Players Go Bankrupt?"

Cuz when are you coming to another family reunion?  
               

Th                                The Thurmanator Awards hosted by             RB Thurman Thomas 

       
      Enjoyed seeing NFL Hall of Famer RB Tony Dorsett that night, too                

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Shaq Recommendsss

Ar Lena Richardson’s personalized attention and stealth approach earns her an opportunity to publicize some of the world’s greatest athletes including Abner Haynes, Larry Holmes, Mel Farr, Warren Moon, the late Bullet Bob Hayes, Gold medalist Ron Freeman, the late Ernie "Arrowhead" Holmes, J. R. Richard, Johnny "The Jet" Rogers, Tony Dorsett, Cynthia Cooper, Gold medalist Joe DeLoach and thankfully more. 

    
Her clients are primarily retired athletes, corporate executives,  and  e-businesses.

   ar lena richardson's bio Bio

Richardson launched the ar lena richardson agency in 1994. Her Houston, Texas based sports and Internet public relations firm has earned a track record for successfully using reputation management to brand and reinvent personalities, products, and organizations.

Prior to becoming a publicist, Richardson owned Upstyle, an affluent marketing consulting firm. She advised major charities and small businesses about identifying and targeting support from the affluent market. She created and facilitated a series of seminars called “Marketing to the Affluent and Influential.”

Richardson founded Upstyle in 1991, after a career with Arthur D. Little, Inc., the world’s oldest management and technology consulting firm. She was hired in 1985, after receiving a Bachelor of Science in Economics from Southern Methodist University in Dallas, Texas. She became the first professional female member of the Houston office. She was the first and only African American working in the office, during her five years with the company.

She began attracting recognition from opinion makers, in 1989, by providing a signature style of “society news” as a freelance editor for Houston Newspages and Houston Style, two of the City’s most read African American news and entertainment publications.  

  In 1999, the Regional Football League (RFL) introduced the Houston Outlaws, a spring professional football franchise. After representing individual athletes from a variety of sports, including wrestling and women’s basketball, Richardson’s experience and reputation impressed the owners, and she became the team’s publicist. 

And although the RFL didn’t return for a second season in Texas, the Houston Outlaw’s public, media, and community relations, lead by Richardson, made a lasting impression on Houstonians.

 

Richardson served as the chief operating officer of BlackAthlete.com, Inc. (BA) from February 2000 until March 2002. Along with her duties as COO, she served as editor in chief, until July 2001, for the New York based Internet start-up. BA provides definitive coverage about Black athletes from around the globe. 

She returned as COO in 2007, at the request of  CEO Roland Rogers to lead a corporate reorganization and e-commerce makeover. After six months, Richardson enrolled at Western International University and left Black Athlete Sports Network. 

She is currently earning a MBA/Information Management and Technology. Richardson is due to graduate in August 2010. She intends to become an adjunct professor, while earning her PhD

Noted as a community leader, Richardson’s accomplishments have been acknowledged by local, state, and national elected officials, including Congresswoman Shelia Jackson-Lee. Richardson holds invitations to the White House from thre US Presidents; the Bushes and Clinton Former President Clinton approached  Richardson the way President Kennedy single him out, in the photo.. He stepped from the podium and reached over the shoulders of two young female basketball players and extended his hand to her

.

She has earned accolades from numerous organizations, including the United Way of the Texas Gulf Coast, NAACP, YMCA, National Women of Achievement, Alpha Kappa Alpha Sorority, Sigma Gamma Rho Sorority, HELP, Muscular Dystrophy Association, NFL Players’ Association, and Southern Methodist University Alumni Association. 

Member of Alpha Kappa Alpha Sorority, Inc.
Richrdson pledged Mu Kappa Omega Chapter in 1985..

  She has served on the Boards of The Children’s Museum, The Ensemble Theatre, Coalition of 100 Black Women, Sickle Cell Association of the Texas Gulf Coast, Black Public Relations Society, Young Professionals of Houston, The Support Center, Community Artists’ Collective, Alpha Kappa Alpha/Mu Kappa Omega, and the Houston Association of Black Journalists.

  Richardson is a native of Moss Point, Mississippi. She resides in Houston. Richardson adores her loyal companion Polo, a gregarious silky terrier, Reality TV, and holistic medicine. She is striving to become a vegetarian. 

 Visit Mississippi

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